Textbook Project

http://www.saylor.org/site/textbooks/Understanding%20Media%20and%20Culture.pdf

Textbook Project, 75 points

Textbook Project, 75 points

Use complete sentences for your answers. Do NOT use direct quotes or phrases from the chapter. You will not get credit for anything that is quoted or taken directly from the text.

Link to Textbook:
You will be looking specifically  at pages 58-70: Mass Media and it’s Messages

In college, you will be asked to read many textbooks. This can and often does turn into an exercise in futility as you kind of sort of read the textbook but not really, wasting your time and learning little. The following provides a rubric to help increase your understanding of the important ideas in the textbook while also encouraging you to make the material meaningful.  The answers you provide below will give you an outline of a chapter.  The more thorough your work, the better you’ll be prepared for class, tests and essays.
Depending on what types of tests you are given in a given class, you might focus on different parts of the outline. For example, for a multiple choice test that emphasizes definitions, your vocab would be important. For an essay test, in contrast, your focus would probably be on the concepts raised in the headings sections. But understanding the vocab is always necessary.






Use your own words and do NOT quote. Make sure your work does not resemble anyone else’s work. Like in the Internet News Project, format your project like I have it below.

Read ALL directions!

1.    Preview:
a.       Preview the chapter. What do you notice as important sections? List the important sections here.
b.      Find the “Key Take Aways”. Write down the key take aways in YOUR WORDS.
c.       Type any questions or prompts for answers that are listed in these sections (type these exactly how they are listed in the textbook and then put the question in your words). You will have ten for this section. Note that you will be answering these questions at the end of the project. The idea it to read smartly and read well. You will include the beginning section’s questions and the exercises at the end (Yes, you may cut and paste directly from the document but you must re-word the material into your words).
i.  example: Directly quoted: Explain the different ways mass media affects different cultures (p. 58).
ii.In my own words: How does media that everyone has access to change and influence people from all over the world.
2.    Vocab: For this section, record and define vocabulary in your words. Write down major concepts from the section headings and other vocabulary that seems important. For example, the first section heading is “Mass Media and its Messages”. From that heading, you should have Mass Media as a vocabulary word. You should have at least 10 vocab words taken from the headings and from your reading, Not everyone’s vocabulary will be the same.
3.    For each of the vocabulary words in #2 that you find, do the following:
a.       Write down the word and explain what the word means in your words in the context of this chapter.
b.      why is that vocabulary word important to the author’s points? (Look at key takeaways for ideas)
4.    Headings (there are 10 major and minor headings in this chapter). For each section, read the main heading (in bold) and scan the paragraphs following the heading. Each heading section is a “chunk”.
a.       Start with “Mass Media and its Messages”
b.      Write down the main idea in a complete sentence for each chunk in YOUR words (so you will have ten main ideas)
Remember: You are doing this in order to UNDERSTAND the chapter so you can do better on tests! Don't just write stuff that doesn't make sense. MAKE SENSE.
5.    Visuals: Look at any included visuals and tables (there are three).
a.       Make a brief one sentence claim of the MAIN IDEA of each (You will have three one sentence claims).
i.   Don’t tell what the visual does but what it argues.
ii.These sentences should provide a conclusion about the visual. You will not write: This visual argues about technology. You will write: This visual shows how as technology use increases social interaction decreases.
6.     Meaningful: write a paragraph about what this chapter has to do with you. Be specific.
7.    Answer the questions you wrote down at the beginning of the assignment.  These questions should be answered fully.
8.    When you are done, you will turn your guide into me:
a.       Previewing/10 Questions in your words (5 points)
b.      Key terms defined in Your words (14 points)
c.       Main Ideas from the headings (20 points)
d.      Main Ideas from the visuals (6)
e.       Meaningful (5 points)
f.       Questions answered: (25 points)
g.      extra credit: extra vocabulary






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